Taylor Swift‘s done it again.
Despite her latest album, ‘Reputation,’ not earning quite the response of its predecessors on the Hot 100 front (see: only launching 2 top 10 singles to date), the project is still leaving the competition in the dust on the Billboard 200.
Released in November 2017, it went platinum its inaugural week by shifting a whopping 1.2 million units. Going on to be the year’s biggest seller, the set – kicked off by the chart-topping ‘Look What You Made Me Do’ – passed the double platinum mark in sales this week.
Continuing an impressive sales streak, much like the titles before it, the new feat’s gifted Swift a unique accomplishment. See what we mean:
Notably, Reputation — which was released on Nov. 10, 2017 — is the only album released in the last two years to sell 2 million copies in the U.S.
Reputation reached the 2 million milestone in its 18th week of release. To compare, here’s a look at how fast Swift’s five earlier studio albums cleared 2 million: 1989(three weeks), Red (five), Speak Now (six), Fearless (seven) and her self-titled debut (61). [source]
Although it took ‘Reputation’ a bit longer than its predecessor, we guess ‘slow and steady wins the race.’ The newest honor means all six of Swift’s albums have reached the 2 million sold threshold in the U.S. alone (not including streaming figures).