Is Iggy Azalea on the cusp of a comeback?
Early indications suggest so. Because new single ‘Sally Walker’ is off to a fire-fuelled start thanks to its highly viral video.
Having wracked up 6 million plays in one day, the resulting effect has seen the song soar on iTunes US.
As at writing, ‘Sally’ sits at #3 on the coveted count.
Of course, its ultimate success will hinge on several variables (see: radio, streaming, and the like). But there’s no denying that it’s off to a great start.
‘Sally’ is the first single to be released as part of Iggy’s new partnership with indie imprint Empire.