New Video: Iggy Azalea – ‘Started’

Published: Friday 3rd May 2019 by Sam

Iggy Azalea is upping the levels.

The femcee unwrapped the video for new single ‘Started’ moments ago and it may be her most adventurous yet.

Directed by frequent collaborator Colin Tilley, the cinematic clip is comedy gold and sees Azalea get braggadocios alongside an ageing sugar daddy.

Watch the ‘Sally Walker’ follow-up after the jump…

Yes, yes, and yes! Folk really ought to give Iggy her roses.

She may not top critics lists, but she most certainly holds her own. And beyond that, her visuals are far and beyond what her peers are putting out; a fact that earns all of our applause given that she’s an indie act.

She has an uphill climb back into the minds of the masses, but her “slow and steady” is already more engaging than much of what acts with major machines have been delivering.


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  1. CHINA May 3, 2019

    This B has a million lives. No matter how much the public and her peers spit fire her way, she continues to release music and quality videos, not a fan but good for her. Now if only they would INVEST that money into Real Talent – Lil Kim. Mariah. Tamia. Chante Moore. Monica. Brandy. etc…………..

    • ??? May 3, 2019

      lmaoooo gurl please, all she releases are FLOPS, whats so great about that lmfaoooo

    • Jasmine May 3, 2019

      Who is finding these Iggy singles?

  2. Liam May 3, 2019

    I’m loving this this reminds me of when she came out with Ignorant Art mixtape….I see you Iggs ????

  3. Arjun May 3, 2019

    Female rapper with best vdeography damn
    Best part:help me kill mine

    I know kim kardashian like this part too

    • ??? May 3, 2019

      lmaooooo said no one ever lmfaoooo

  4. Haterz Gon‘ Hate May 3, 2019

    How can she afford these video treatments?!! Indeed, she is slaying the visuals for the gawds!!!!

    Don’t like this as much as Sally Walker and hope she can afford to keep up her visuals game long enough to release some more tracks from the upcoming album ???

    • Dc May 3, 2019

      Exactly she’s white they can flop but stay getting great directors videos singles white privilege smh

      • Erica May 3, 2019

        How is privileged if she’s independent? That mean home girl is paying for her art herself

      • Jasmine May 3, 2019

        She has a sugar daddy or she is turning tricks in hollyweird.

  5. SMH May 3, 2019

    This girl would have NEVER been given this many chances if she was a black female rapper flopping repeatedly. And please keep your delusional excuses about how this “isn’t about race”, i’m not here for fantasies.

    • NickiGarbajisCancelled May 3, 2019

      Yet Nicki had so many chances with her flops. ?Newsflash: The majority of female rappers are still black. How tf y’all crying wolf using the black card yet don’t support other black women on the charts for almost a decade??? Blame yourself, Being a Nicki fan blinded you to support other black female rappers for almost 10 years that’s why Iggy azaleas and Cardi Bs exist. It’s all your fault. ? So loudly shut up.

      • SMH May 3, 2019

        Sit down please, Nicki Minaj has sold 100 million records, and her so called “flops” were still bigger charted hits than anything this charity case has put out. Don’t try using the Nicki card here sweetie, doesn’t change what I said about Miss White Privilege.

      • Remey May 3, 2019

        Right! People will sit up here and talk about Iggy’s 9 lives and will refuse to support other black female rappers in the same breath. This is a black dominated genre. Iggy lasting this long is impressive. However, Nicki, Missy Elliot, and Trina paved the way for this to even be a conversation topic. Y’all are some huge hypocrites.

    • Ropeburn May 3, 2019

      So we gon act like Azealia Banks problematic a s s don’t exist?!

  6. NickiGarbajisCancelled May 3, 2019

    Queen of Visuals (Don’t worry Missy Elliott the Mother of Visuals?)

    I see Pokerface I inspo in the scene where’s she’s in the pool, also Telephone inspo with the whole poisoned cake/food thing and the infomercial very similar to Gaga when she prepared breakfast for Tyrese

    Love the video, verses coulda come harder. I want somebody to remix it just don’t know who

  7. Whoops ??‍♀️??? May 3, 2019

    The verses remind me of Cardi’s verse on Backin it up… And the chorus is weak. Iggy will continue to satisfy what fans she has, but as far as becoming anything beyond that, based on the music alone, nah. This is music that anybody is capable of. Anybody can rap these same songs she puts out, and it wouldn’t sound any different.

    • Jasmine May 3, 2019

      I agree. She is not making music that is quality nor has she been able to sell her music well due to not being authentic.

  8. ??? May 3, 2019

    lmaooooo another day, another FLOP from the katy perry of rap lmaoooo, its downright embarrassing at this point lmfaoooooooooooooooooooooo

  9. Interac May 3, 2019

    Th actor playing the sugar daddy looks genuinely happy to be a part of this lol.

  10. May 3, 2019

    Wow you guys make everything about race!

    This has nothing to do with white anything!

    • J May 3, 2019

      Exactly. And I’m usually the one pointing it out lol. People just have to give props where props are needed. She’s been giving great visuals basically before she blew up. That’s how she came up in the first place

  11. Beam Me Up Scotty May 3, 2019

    I love this song and video! Iggy releases nothing but bops. My ass is moving and that is all that matters. THAT IS ALL THAT F U C K I N G MATTERS. My ass knows good music.

  12. Casual May 3, 2019

    Igzanna Nicole, you did that!

  13. Ropeburn May 3, 2019

    She snapped!

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