Normani is making major moves and doing so with a little help from Rihanna.
For, weeks after rocking RiRi’s Savage x Fenty fashion show, the rising star has been tapped as the growing label’s first ever brand ambassador!
More info after the jump…
Trumpeting the announcement, the ‘Motivation’ maven posed it up in the lingerie line and spoke to Vogue about how the deal came about.
On How The Deal Came About:
“I was very excited and really honored, especially that the ask came from Rihanna herself. I know that this is her passion project, something she genuinely and wholeheartedly believes in and cares about, and the fact that she wanted me to be a part of that meant a lot to me. She is somebody I’ve looked up to for a very, very long time. She’s had so much influence on me in terms of pop culture and as a woman, but also in terms of how she’s able to do things gracefully while being cutting edge, being bold, pushing the needle, and changing the narrative.
I think that being a part of Savage X Fenty is an amazing opportunity for me to show women that I’m also here for them too. I love how inclusive the brand is. Being a part of the show and being able to have the opportunity to dance and do what I love was so powerful. It was great to be among so many amazing human beings who deserve to be celebrated because they’re all beautiful—all shapes, all sizes. The show represented everybody. I just love how inclusive [the brand] is and how it gives everybody the opportunity to feel sexy and beautiful and empowered—which is everything that I stand for as well. I thought it would be the perfect partnership.
On What She Wants People To Take Away From The Campaign:
“I want all individuals to feel empowered and to embrace who they truly are. I don’t always wake up the most confident, but I think that’s why Savage X is so important. Being around so many beautiful women and so many beautiful individuals at the show gave me the confidence that I needed to go out there and let my light shine. To the people who see this campaign I would say: Believe in yourself, know that there’s only one you. I wake up not confident sometimes and Savage X gives me the opportunity to feel great, empowered, fearless, and beautiful. So you should definitely cop your lingerie! Also! Do it for yourself, not for anybody else. Last night I wore mine and I was like, “This is real cute just for going to sleep, but for myself!” Then you wake up happy.
On Her Debut Album & 2020 Plans:
“I sure hope it’s a big year. What I’m looking forward to most is releasing my album. I’m really excited for my fans to hear it because they’ve been very patient with me and they’ve been there since the beginning of my journey—and my new fans too … I’ve been using these new sessions as therapy and as an opportunity for me to know myself in a different way. I can’t wait for everybody else to be able to tap into that and get to know the real me.”
This is such a slay!
We’re loving the camaraderie and the way the Rihanna’s of the world are embracing ‘Mani.