Taylor Swift continues to blaze quite the trail as a businesswoman.
And her latest bold step centers on her songwriting.
Renowned for penning the vast majority of her hits, the Pop titan has signed on to join Universal Music Publishing Group.
Details below…
The move sees Swift depart Sony ATV, which has been her publishing home since the age of 14.
Her move to UMPG does, however, reunite her with Troy Tomlinson – who she worked with at her former publishing home.
Speaking on the partnership, Swift, gushed:
“I’m proud to extend my partnership with Lucian Grainge and the Universal Music family by signing with UMPG, and for the opportunity to work with Jody Gerson, the first woman to run a major music publishing company. Jody is an advocate for women’s empowerment and one of the most-respected and accomplished industry leaders.”
She went on to add:
“Troy has been an amazing part of my team for over half my life and a passionate torchbearer for songwriters. It’s an honor to get to work with such an incredible team, especially when it comes to my favorite thing in the world: songwriting.”
Jody Gerson, Chairman and CEO of UMPG, said in the statement:
“We are honored to welcome Taylor Swift to UMPG. Using her power and voice to create a better world, Taylor’s honest and brave songwriting continues to be an inspiration to countless fans. We look forward to further amplifying Taylor’s voice and songs across the globe.”
While Tomlinson added:
“I’ve had the distinct pleasure of working with Taylor since she was 14-years-old, and she still amazes me daily. The true definition of a multigenerational artist and songwriter, Taylor’s songs, vision and unwavering determination have always been an inspiration. I am so happy and so proud to continue representing Taylor and her music, and I am confident that UMPG will be the best, most creative partner in providing unparalleled opportunities for her songs.”
The pact strengthens Swift’s positioning at Universal Music, where she records and releases under the Republic Records label. Recent album ‘Lover’ being the first fruit of that union.
Word is that the plan is for all of her catalogue to be represented by UMPG in the long run.
Today’s development comes as Swift gears up to re-record her old material after Scooter Braun controversially purchased her masters from her former label. A sale the singer says she wasn’t given the opportunity to participate in.
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She’s going to be the ultimate cat lady once she turns 40. When people think cat lady, they will think Taylor Swift….watch.
Lotta people hate this woman but she keeps on winning.She is music genius of our time.She is not the best singer but u can’t Denny her song writing skills.
I been waiting since 1989 for another 1989 lol…I love that album for real ❤️
Taylor’s lover era is totally reminding me of Mariah’s glitter. Her career is going down…
I agree that it’s only downhill from here with Taylor. Her peak will always be 1989.
But Taylor will never have an era like Emancipation of Mimi or the annual Merry Christmas album resurgence. Even after all that queeeer pandering. Never.
How is this great news when her best years were long behind her? Beyoncé and Eminem been in the game longer than her and are outselling her.
Lover could have performed better commercially had she chosen better first and second singles.
“ Recent album ‘Lover’ being the first fruit of that union.”
Are we supposed to be impressed that this is the fruit of that union? Chile that album sold because she has a Croc wearing fan base who’s threshold for quality peaks at a McDonald’s Happy Meal not because it was actually any – good. She peaked at “Shake It Off” quality Pop music wise. Somebody please replace this broad. ✅
Croc wearing Happy Meal fan base….I hollered ?
Croc wearing nooooo ???
Can we get a post about Jessica Simpson and this book? She talks about everything in it, including Christina Aguilera ridiculously having an entire floor cleared just so she could walk through…before she was even a star LOL. Also, Jive records passed on Jessica since they just signed Britney. Jessica says she went through a bout of depression because she felt that Britney took her spot on the Mickey Mouse Club, and then again with Jive, etc. But she talks really sweetly about Brit. But the fact that Jessica kissed Justin Timberlake…she could’ve kept that to herself. That makes her look a little messy…in my opinion. But it’s a good read! If only this was Britney’s memoir. Sigh…
I don’t think Britney is competent enough to write a memoir . Jessica had to do a lot of soul searching in order to put this together and unfortunately Brit isn’t mentally there yet. Crazy to think she was always musically behind Brit And Christina on the charts but now she is the one with a billion dollar shoe/clothing and lifestyle brand.
Being outside the US and not really interested in her art I don’t follow her like that so… really? She is that paid now? I’ll have to google that haha
@Paulo yes Jessica Simpson has an extremely successful brand most popular for shoes and clothes but also ranges across multiple markets. She became the silent slayer
It’s amazing she lost about 100lbs. She was a fat cow when she was pregnant last year.