As new voices go, few are drumming as much buzz as Jac Ross.
The Soul-filled powerhouse is the protege of hitmaker Rodney ‘Darkchild’ Jerkins, but is equally making waves on the merit of his titan-sized talent.
Hailing from Florida, the singer’s magnetic voice has been likened to that of Sam Cooke and Marvin Gaye – while also positing a fresh flair that’s largely been lacking in the contemporary climate.
Also, integral to Ross’ appeal is the potency of his message.
Using music as his vehicle, his lyrics empower, uplift, and enlighten. Case in point, ‘It’s OK To Be Black.’
With the song having amassed over 1 million listens, the singer took vocal flight on That Grape Juice with an exclusive live rendition in honor of Black History Month.
Watch above and stay tuned for more from Jac Ross.