Taylor Swift is the latest major name to hop aboard TikTok.

And she’s wasting no time using the wildly popular platform to her promotional benefit.

Full story below…

Swift is gearing up for the release of the re-recorded version of her ‘Red’ album on November 19 and seized the moment to announce the vinyl edition of the project on TikTok.

The 31-year-old shared a video of herself “performing” British rapper Dave‘s ‘Screwmouth Capital.’ She added the caption:

“Lots going on at the moment: Red (my version) vinyl is up for presale on my site and oh I’m on tiktok now let the games begin 😺 #SwiftTok“

https://www.tiktok.com/@taylorswift/video/6999609923164179717?referer_url=https%3A%2F%2Fatrl.net%2F&referer_video_id=6999609923164179717&refer=embed&is_copy_url=0&is_from_webapp=v1&sender_device=pc&sender_web_id=6895509823526438405

Promo is promo.

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