Lil Nas X has stirred up quite the promotional storm in support of his debut album ‘Montero’ and it looks like the star is set to yield major results.
Because the first-week sales predictions are in and they show that he’s set for a major debut on the Billboard 200.
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Preceded by #1 hit ‘Montero (Call Me By Your Name)’ and follow-up smash ‘Industry Baby,’ the project has been powered by what many are calling one of the most well-deployed promotional pushes in recent memory. A push that included major performances, social media omnipresence, and even a “pregnancy.”
All, it seems, have helped position ‘Montero’ in the upper echelon of next week’s charts.
For, according to Hits Daily Double, the album is on track to launch with:
[Sales Plus Streaming]
The impressive total sum is fuelled by streaming, thanks to 130 million plays of the LP’s 15-tracks.
On a traditional week, the 22-year-old would be a shoo-in for #1. However, with it being Drake Season and Drizzy still pulling solid numbers with ‘Certified Lover Boy,’ a chart-topping debut isn’t a guarantee.
Time will tell how things play out.
What is for sure is that Nas has solidified himself as a commercially viable artist and is making waves on a seismic scale.