Adele is off to a rocket-fuelled start with her new album ’30’ – which is poised to premiere with the biggest sales of the year in multiple markets.
The British belter isn’t resting on the comfort of this, though.
For, she is set to service one of the LP’s most well-received tracks to airwaves imminently.
Full story below…
Per All Access, the funkified ‘Oh My God’ is officially being sent to various radio formats beginning November 30. This includes Mainstream Top 40 – which is the strongest indicator that it is indeed the next single.
The song already receiving major play and a combination of that and its digital potency means it’s already on-track to make a major splash on the Billboard Hot 100 next week.
‘Oh My God’ follows the project’s lead single ‘Easy On Me’ – which has become a multi-week resident in the #1 spot across the globe – including the US and UK.
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For as loved as Adele’s ballads are, there’s undoubtedly been an appetite for an expansion of her sonic output. With ‘Oh My God’ – an exquisite, danceable, yet on-brand offering – she grants said request stunningly.
We’re excited to see how the single assists with fleshing out the ’30’ era as it moves forward.