Mariah Carey Announces ‘Butterfly’ 25th Anniversary Celebration Activations

Published: Wednesday 14th Sep 2022 by Sam

With a career as illustrious as Mariah Carey‘s, major milestones are many.

This week brings with it the 25th anniversary of the legend’s ‘Butterfly’ album – a project many helm as the diva’s magnum opus.

Full story below…

Moments ago, Mimi announced a wave of activations to salute the silver anniversary of the LP – which is home to smash hits such as ‘My All,’ ‘Honey,’ and ‘Butterfly,’ as well as fan favorites like ‘The Roof’ and ‘Breakdown.’

Kicking off September 16 (the date the album arrived in 1997), Carey will begin unlocking:

  • 8 bonus tracks
  • ‘Honey’ and ‘The Roof’ music videos in 4k
  • ‘Honey’ music video documentary 
  • Classic performance videos
  • New vinyl and cassette editions
  • New merchandise 
  • …and more surprises

 

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A post shared by Mariah Carey (@mariahcarey)

Exciting times!

Your thoughts?

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  1. Mimi September 14, 2022

    LEGENDARY MIMI

  2. RMWORLD September 14, 2022

    I hope Mariah is coming harder than just the Brandy remix of “The Roof”. She has settled into Christmas Queen and should own dance music! Please Mimi get Karol G on Honey dance remix with a remake of “Breakdown” for the intro. You want that vanguard serve it non stop!

  3. marilyn monh-O-E ® 👠(#1 DIVA) September 14, 2022

    Da real Diva 🦋 Crackney hoeston will never 💅🏾

  4. WTF September 14, 2022

    Yes!!!!!!! Words can’t express how much I LOVE LOVE LOVE this album ugh 💙❤️

  5. KuMguzzler September 14, 2022

    She’s a nobody compared to Nicki Minaj!!!

    • Real talk September 15, 2022

      I think you meant the industry product, Nicki Minaj, is a nobody.

  6. Keith September 14, 2022

    Can’t wait to hear those bonus tracks!!

  7. Tongue’Fcukk September 14, 2022

    We usually f*ck to her songs tbh!

  8. #TheTruth September 14, 2022

    8 bonus tracks ?! Don’t let that be remixes and My All in Spanish. Give us new tracks that didn’t make the cut.

  9. LIAM September 14, 2022

    Remix ft. Drake
    Breakdown ft. Tamar Braxton
    Outside ft. The Clark Sisters

  10. eric September 14, 2022

    I can only hope the bonus tracks are unreleased songs from the era. If it’s remixes like I think it will be, I’ll find something else to enjoy from the anniversary.

  11. @themadgestycollection IG September 15, 2022

    Is no one going to mention the stellar cover art created on CANVA?!
    Horrible, but at least Roc and Monroe will get credit and hopefully some coin for their work for mommy. Lol

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