The ESSENCE Festival of Culture is back and set to blaze in a major way for its 30th anniversary edition.

For, the first reveal of the performer lineup has been unlocked and gives a seismic nod to the extravaganza’s New Orleans roots.

Because a Birdman & Friends-fronted Cash Money Millionaires 30th Anniversary celebration has been announced.

Full story below…

Moments ago, organizers for the 2024 ESSENCE Festival – which takes place July 4th – 7th – trumpeted the news of the hometown heroes’ enlisting by way of a titilating announcement video.

Unquestionably Hip-Hop royalty, Birdman, Lil Wayne, Juvenile, Mannie Fresh and co blazed a trail like no other and now look set to toast their eternal impact on the culture on its biggest stage.

 

View this post on Instagram

 

A post shared by ESSENCE Festival (@essencefest)

Additional performers for the 2024 ESSENCE Festival of Culture presented by Coca-Cola will be announced over the course of this month.

Tickets are available now via Essence.com/Festival.

Your thoughts?