With ‘Hurry Up Tomorrow‘ on the way as the third and final installment of The Weeknd’s album trilogy, the GRAMMY winner is already turning up the heat on promotion of the project and its lead single ‘Dancing in the Flames.’
Announced just Monday (September 9), the tune and its accompanying cinematic music video were released on Friday (September 13).
Directed by Anton Tammi (famous for helming the crooner’s ‘Heartless‘ and ‘Blinding Lights‘ visuals), the ‘Flames’ clip in all its splendor was shot on an iPhone 16 Pro.
Taking quality to the next level, look inside for the behind the scenes action of how the new video came to be.
Nobody ain’t buying the iPhone still with a massive star backing it
he tries to be edgy but….. its not so much. will never get the hype behind him but thats me.