With only a few days notice, 21 Savage stunned his fans with the December 12 delivery of his fourth album, ‘What Happened to the Streets?’
If industry analyst prediction is to be believed, however, the move may not have been the most lucrative as the LP’s on pace to deliver his lowest first-week sales yet (among his studio projects).
21 Savage’s ‘What Happened to the Streets?’
Predicted First-Week Sales (SPS): 53,000 units
Predicted Billboard 200 Debut: #6-#9
Savage’s ‘Streets’ is forecasted to cruise to opening sales slightly north of 53,000 total units, guaranteeing a debut in the bottom half of the top 10 of next week’s Billboard 200.
If the prediction rings true, the sum – which follows 2017’s ‘Issa Album’ (77,000 sold first week), 2018’s ‘I Am > I Was’ (131,000 sold first week), and 2024’s ‘American Dream‘ (133,000 sold first week) – will mark the lowest premiere figure attached to any of the rapper’s solo albums.
What’s more, the potential #7 debut on the Billboard 200 will also mark the lowest inaugural positioning any of his LPs has opened to following the #2, #1, and #1 debuts of ‘Issa,’ ‘I Am,’ and ‘Dream’ respectively.
Keep it locked to That Grape Juice for the official report on where ‘Streets’ rolls to on next week’s all-genre chart.
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Hip-Hop is dead. We’ve let mediocre rappers run it and this is what happens. It sucks tbh
Rap is dead…..
Rap been dead for at least 2 decades damn near at this point, so im not surprised by this like the others in the comments are. Hip-Hop and Rap became too socially aware for the masses by the 90s and so they dumbed it down with Gangsta Rap first, S*** Rap second, Pop Rap third and then Mumble Rap was the nail in the coffin after it’s slight resurgence of authentic rap back in the early 2010s.
Granted, we had a few artist sprout up as real MCs with something to say in the recent years but none of them stand a chance against the legends that came before them and as long as they have something beneficial to say, they will always be silenced. Like Trump said, “we want a less woke society…” Sad thing is most of them arent making music as much or are flopping on arrival. Music is no longer a universal language that binds but more so a personal choice of indulgence now. It’s sad to see smh.
This 123 ABC rapping MF is straight up garbage
Kendrick Lamar entire career and HUGE recent successful worldwide stadium tour debunks the dumb “hip-hop is dead” comments above.
Don’t like or respect him as an artist but so does Drake entire career.
There were no rap songs in the top 40 on billboard for the first time in 35 years just a month ago. Hip Hop is VERY dead.
Do you know how many amazing rap projects were released in the past year alone? The charts don’t run hip hop. Never has. It’s about the music. Go broaden your horizons.
The culture is pivoting. It’s hungry for new artists and innovative sounds. It’s done moving away from drugs, streets, and money cliches.
So funny how all those rappers mysteriously died in the late 2010s and early 2020s culminating with Takeoff’s death and now suddenly everyone saying “Hip Hop is dead.” Yeah cause the powers that be made that happen