Bad Bunny Becomes First Latin Artist to Gross $1 Billion in Touring Revenue

Published: Friday 19th Jun 2026 by Khethang Nteso

Bad Bunny Becomes First Latin Artist to Gross $1 Billion in Touring Revenue Bad Bunny has cemented his place in history. Specifically, the Puerto Rican superstar has become the first Latin artist to surpass $1 billion in career touring revenue.

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According to Billboard’s Boxscore, the milestone comes after years of record-breaking tours. Benito achieved the feat without performing in English.

The bulk of the revenue came from his current DeBÍ TiRAR MáS FOToS World Tour, which grossed $360 million. The 2022 World’s Hottest Tour contributed $314.1 million. Additional revenue from the 2024 Most Wanted Tour, the El Último Tour del Mundo Tour, and shows from 2017 to 2019 pushed his career total over $1 billion.

The current tour is the highest-grossing tour in Boxscore history to not play any shows in the U.S.

Bad Bunny is one of just 25 acts to reach the $1 billion touring milestone. He is still only halfway through the European leg of his current tour.

Beyond touring, Bad Bunny ranks in the top five most-streamed artists of all time on Apple Music. He is also the platform’s most-streamed Latin artist in history.

The 31-year-old continues to break barriers for Latin music worldwide.

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  1. XYZ June 20, 2026

    Congrats. But why?

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