CBS has its eye on Justin Bieber creator Scooter Braun as it seeks to extend its reach in TV’s realm.

The network is developing a singing competition series with help from Braun as they seek to compete with ABC and NBC which house ‘American Idol’ and ‘The Voice’ respectively and extend its relationship with him following the birth of their scripted baby ‘Scorpion.’

Details on the project are still emerging so keep it locked on TGJ for updates for what may be a very exciting music industry moment.

How so? Braun’s success with the Biebs will undoubtedly add a level of credibility to a series seeking to find or forge the next generation of superstars.

Source.

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