Gabrielle Union wants moviegoers to be aware that a film’s success is often determined by the budget it receives from it studio…not by the performances delivered by its actors.
How she’s highlighting this issue?
By spotlighting the way in which movies which are led by African-American actors exceed expectations despite being given “slim” budgets by movie studios who then use cash earned by said actors to fund projects they are shut out of.
How it works?
Watch below…
Fascinating insight.
As the success of ‘Scandal’, ‘Insecure’, ‘How To Get Away with Murder‘, ‘Atlanta’ and ‘Girl’s Trip’ proves, black audiences do support black-led projects and play an important role in keeping Hollywood’s movie-making machine running.
With this fact in mind, we were thinking…
Where did the myth that African-Americans don’t support African-American projects originate from?
The myth of African Americans not supporting African American projects come from old rich white men justifying not to give big budgets to African Americans. Many African Americans projects have proven to be very successful but Hollywood bigwigs constantly trying to undermine despite blatant success.
i love this woman! facts!
BUT why wouldn’t HOLLYWOOD movie studios support African American films and actors if they are making so much money from them, it makes no sense, it’s all business, if they make them earn money, they will support them, not everything is about race, do you people really think that Hollywood cares more about your race than the money you make them earn?
absolutely….it’s a trickle effect….investing into black box office smashes eventually turns into more black writers, black directors, more black studio execs…etc. The only thing white people love more than money is their privilege.
Money gives you privilege regardless of your race.
white people do and will turn down green money from brown people in a second in order to keep their white places white.
Well damn ? Gabby told no lies and didn’t care about the feelings lol
I love her she can give you so much knowledge and so much shade at the same time!
spill the tea Gabby!!!