‘Mulan’ is back on the release schedule – with a twist.
The global health crisis saw the live-action film first moved from March to August and then removed from the calendar amidst uncertainties surrounding the re-opening of theaters.
Now, new roll-out plans have been unveiled.
Details below…
Disney have announced that the blockbuster will now be arriving on Disney+ on September 4th.
On a press call moments ago, Disney CEO Bob Chepak highlighted the to find new avenues of distribution during the pandemic. He said:
“We thought it was important to find alternative ways to bring [Mulan] in a timely manner
[Therefore] In the U.S., Canada, New Zealand, and number of countries, we will be offering on Disney+, the epic Mulan on a premiere access beginning Sept. 24, the price point being $29.99 in the U.S.”
It will, however, show on the big screen in regions where Disney+ is not available and theaters are re-opened en masse.
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Having enjoyed ample success by moving the cinema-bound ‘Hamilton’ to Disney+, this seems like a smart move.
The premium price-point (which hasn’t been a feature of any release on the streamer since its launch) may surprise some. But when considering that the film cost a whopping $200 million, ROI is no doubt a top priority. As well as, of course, building their fast-growing subscriber base.
Dunno dun care. I will watch it if Jackie Chan doing mulan like he dressed up as chun li and still hotter than Nicki 😂🤣😂🤣 https://i.gifer.com/3WpW.gif
Good decision. They kept postponing due to the C******* pandemic. A shame we won’t see it in cinemas but its better than nothing.
They crazy as hell if they think I’m about to dish out $30 ON TOP OF my subscription for a remake of a mid-tier Disney cartoon movie. I would say I’d wait for the DVD/Blu-ray but anybody who dealt with Disney in the 90’s knows they have no problem making you wait YEARS for the home video release.
Long term rental at a higher price than a movie purchase, contingent on maintaining an ongoing subscription? No thanks. Disney has confirmed that if you ever cancel your Disney+ subscription you’ll lose access to the movie, and reinstating your subscription in the future will NOT reinstate your access to Mulan. I really don’t like the coupling. Hopefully the blu-ray release will be reasonably soon.