This week’s From The Vault serves up yet another classic: Shakira‘s first mainstream effort, ‘Whenever, Wherever’.
Serving as the launch single from her premier English language LP ‘Laundry Service’, the track was the first of many blockbuster hits for the Latin stunner.
‘Whenever’, produced by the singer herself and written by her too (alongside Gloria Estefan and Tim Mitchell), was a global phenomenon; smashing world charts starting Fall 2001 until the middle of the subsequent year. It peaked at #6 on the US Hot 100, #2 in the UK, #4 in Canada and reached the top spot in almost every other market it has been released in including France, Australia and her homeland of Columbia.
Unless one had been living under a rock for the entirety of the last decade, they would obviously be ofey with the single’s accompanying visual, which would best be described as ‘stellar’. Choreographed by dance legend Tina Landon and directed by video-maven Francis Lawrence, the clip was a more than effective introduction to the singer for the world (bar Latin America that is), showcasing an original, stunning, confident and most-importantly seasoned performer. Whether grooving on top of a rock, walking in the desert or belly-dancing in the mud, the video is a highly entertaining one-woman-show thanks to the ‘Hips Don’t Lie’ singer’s energy and agility.
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Shakira-shakira’s last English album, ‘She Wolf’,’ didn’t exactly set the charts ablaze; yet with another on the horizon (backed by Roc Nation), all eyes will be on the 35 year old to see if she can still deliver the goods. In order to do so, she has collaborated with many a chart topper and it-producer. We firmly hope she keeps somewhat of a Latin/ethnic element to her music though. Because, as evidenced with acts such as Rihanna and Jennifer Lopez as well as her own recent hits ‘Waka Waka’ and ‘Loca’, it is it pays -quite literally- to have flavour-filled point of difference.