With each successive installment, Beyonce‘s Adidas x IVY PARK line grows more sought after than ever.
Now, with the IVY PARK Rodeo line arriving on August 19, the popular brand will expand its reach even more.
Because it’ll serve as the first collection to include kid sizes.
Yes, youngsters can now be decked out in the stylish line with 16 apparel styles that offer an assortment of looks in sizes 2T-XL.
Holistically, the Rodeo capsule takes its inspiration from the oft-hidden history of Black pioneers within cowboy and cowgirl culture and their continued influence and impact on the American Rodeo.
To celebrate the kids addition, Queen Bey and Adidas have unwrapped a new commercial – which features the Carter kids: Blue Ivy (9) and twins Rumi & Sir (4).
Watch below… (more…)