N.E.R.D are just days away from releasing new album ‘NO_ONE EVER REALLY DIES’ – their first body of work in seven years.
The star-studded set features a who’s who of the music industry – including Rihanna and rapper Kendrick Lamar; with the latter appearing on two tracks.
One of said songs is christened ‘Don’t Don’t Do It!’ and has been unleashed today.
The socially-conscious cut was inspired by the harrowing story of Keith Lamont Scott – an Afro-American man killed by police in front of his wife. Despite not even being the suspect in question, he was fired at when asked to put his hands up. According to his family, he suffered from a brain ailment that made him unable to properly comprehend what he was being asked.
Her last words to her husband? ‘Don’t don’t do it.’
Listen to Pharrell and co’s interpretation below…