Yesterday saw shockwaves sent through the music and technology industries when news hit that media juggernaut Apple were on the cusp of completing the purchase of Beats Electronics from Dr. Dre and Jimmy Iovine.
The cost? A game-changing $3.2 billion.
According to multiple sources, the sale would see Apple not only acquire the renown Beats By Dre headphones line as part of the deal, but also the new and (fast) growing Beats Music streaming service.
Both company’s have stopped short of issuing press releases (just yet), however mega mogul Dre seemingly confirms the sale of the brand he founded in 2008 in a new celebratory video.
Surrounded by friends, including singer/actor Tyrese, the rapper toasts to his beginnings and status as Hip-Hop’s first-ever billionaire.
Check it out below…