The Weeknd, Madonna, and Playboi Carti have premiered the video for their aptly titled single ‘Popular.’
Unleashed last summer as one of several new tracks housed on the soundtrack of ‘The Idol,’ the song found ample favor with listeners and has been a staple on airwaves and the streaming scene ever since.
For Madonna, especially, the cut has added a lengthy list of fresh wins to her legendary career – including becoming her longest charting US single in 15 years and becoming her first UK top 10 single since 2009
Directed by Cliqua, the visual for ‘Popular’ first premiered at the Fortnite Festival. And now it’s available to all.
Watch after the jump…















