Get familiar with ‘Pound The Alarm‘, the latest visual piece by the Queen Of Rap, Nicki Minaj.
A tribute to the annual Carnival held in her homeland of Trinidad, the clip sees the Rapper in all her festive glory-marking her most interesting visual to date.
Fire, adding a new dimension to the cut by drawing on its ‘Island flavor’, Nicki finally serves a video worthy of her standing…and budget.
While the first verse would have been better served with ‘5 Star Chick’ like beauty shots of the MC and not the randomness of her walking down a street, ‘Alarm‘ is the perfect ad for Nicki’s light and bright brand.
Our only gripe? The lack of costume changes and a clear theme.
However, here’s hoping its launch helps the song itself climb back into the UK Top Ten by the week’s end, going onto fare much better than its record breaking predecessor ‘Starships’.