After spending it’s 10th week at #1 on the Official UK Singles chart, Rihanna’s ‘Umbrella’ has made UK chart history. The massive hit is the longest-running #1 single on the chart in over decade – with its nearest comparator being Wet, Wet, Wet’s 1994 smash ‘Love Is All Around’ which spent 14 weeks in the top spot.
Before I’m labelled a ‘hater’, I think its a major achievement for Rihanna – one both she and her fans should be proud of. However, it just goes to show how far little talent, good looks and media saturation will take you. Is that what the industry has come to?