When she isn’t putting the finishing touches on her next album Katy Perry can be found on billboards and buses all over the world.
How and why? Her brand H&M holiday campaign launched to promote all the company has to offer its customers this season and to light the way for the campaign that will support her new LP.
There’s more. For with the campaign comes a brand new Perry umber named ‘Everyday Is A Holiday’ which sees the star showcase her love for Gospel music and gives us more than enough reason to look forward to her brand new music!
Perry’s positioning as a sickly-sweet Pop princess should make her one of this generation’s more generic entertainers.
Fortunately, thanks to her subtle yet ever-present winks and nods at Rock, Country & R&B, the entertainer is able to offer a brand of Pop that packs just as much as personality as she does.
With this in mind it’s no wonder she’s already receiving praise for pushing herself vocally with ‘Holiday’ and, dare we say, inspired the sound Taylor Swift dished up on ‘1989.’
Keep it locked on TGJ to hear ‘Everyday Is A Holiday’ in all its festive glory when it premieres!