Watch: The Making of Rihanna’s ‘Sledgehammer’

Published: Monday 11th Jul 2016 by David
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As music lovers continue to discover the introspective ‘ANTI’ on music streaming services, its mother, the Pop princess Rihanna, sets her sights on success with the single ‘Sledgehammer.’

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The Sia-penned release supports the ‘Star Trek: Beyond’ soundtrack and comes armed with a visual fans can spin here.

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Curious to see how it was made?

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Hit the play button below to find out….

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Awesome!

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After spinning ‘ANTI’ several times this week we feel it’s a shame that its undeniably horrendous promotional campaign has taken a great deal a way from it.

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For, though music should always speak for itself, the campaign’s confusing nature has undoubtedly made it hard for many to look beyond its buzz singles and release date rumours to enjoy what really is a well-written piece of introspective work.

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Here’s hoping that the interest surrounding ‘Sledgehammer‘ encourages more music lovers to give ‘ANTI’ a serious listen before the release of its follow-up.

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Your thoughts?

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  1. wrosy3 July 11, 2016

    Where is it on the charts?

    • M******* July 11, 2016

      Bubbling under somewhere

    • RihNaj July 11, 2016

      Where’s any of ciara songs on the chart? ?

      • The Legend Called Missy Elliott July 11, 2016

        Guh you betts drag for Mamma!

    • #JACKIE July 11, 2016

      Kiii at my name being changed to Rosy’s illiterate ass of all people.
      DEATH are y’all mad or nah TGJ? Answer my question. Where is it on the charts?

      • TinaSlay 5 July 11, 2016

        A troll! Don’t make them expose you durling.

      • #JACKIE July 11, 2016

        Bye David/Rashad with your 20000 different usernames that you use to give yourself accolades Kii. You’re the biggest troll of them ALL. ?

      • wrosy3 July 11, 2016

        Jackie your ass need a life you the only f****** fan ciara has on here give it up her career is dead marrying Russell will not get her fans to buy whatever album she puts out next time

      • Miss Thang July 11, 2016

        Jackie better hope they don’t bring out the screen shots. Hi Wrosy!?

      • wrosy3 July 11, 2016

        Ciara is a manish katlyn Jenner s** change drag queen

    • wrosy3 July 11, 2016

      Why the f*** you using my name to bash rih get your fake stalking ass self off here

    • wrosy3 July 11, 2016

      Ciara tacky ass announce to the world she and Russell had s** that marriage will be doom soon corny as hell why do she need to prove that she is happy I think his big Bird nose ass is gay

      • #JACKIE July 11, 2016

        Lmao you’re seething b**** but you should be mad at the moderators not ME. Illiterate ass ho. ????

    • JDEK July 11, 2016

      ci2004 is a flop sis..a hermaphrodite without any hits sis

    • Keri Qween July 11, 2016

      ???troll. Peep the username ?????

      Bitxhes psychotic here

      • #JACKIE July 11, 2016

        Coming from a Skeri stan? Girl you’re psychotic AND delusional.

  2. What Now July 11, 2016

    Anti is a great album. Rated R was my favorite, but Anti has taken its place. She really challenged herself with era, promo campaign, and etc. Navy or Die not this b****.

    • iSpeakTruthNoFallacy July 11, 2016

      Anti is a great album. I went back this weekend and listened to Rated R through UNA and to see the growth is nothing short of amazing. I listened to it again last night with a blunt and I’ve never fallen with a body of music more in the past five years. She outdid herself. I just would love to see her continue to promote the album for the next year. Like I would a video for LOB and for KIB to be sent to urban radio. I can even see S*x With Me as an urban hit.

      • surprise..dec.2013 July 11, 2016

        I have to say..’UNDERRATED R’ is an amazing album..not amazing by Rihanna standards alone, just a great album by someone. I still think its her best work to date…the album had a theme and was very dark. Cold case love is probably my favorite song by Rihanna ever. That is her MAGNUM OPUS in my opinion. Just an amazing peice of work!!!!!

      • iSpeakTruthNoFallacy July 11, 2016

        I never would’ve thought that you were such a fan of Rated R! That album is a work of art. Also, Cold Case Love was my favorite track off of the album as it is a masterpiece. I also love Te Amo and G4L as they resemble the Rihanna we have today.

      • surprise..dec.2013 July 11, 2016

        Lol….i can shady towards riri, but its never personal. I really like that album and het vocals on cold case love is probably her best….not technically, but in terms of emotion..especially when she sings…”what u did to me was a crime..cold case love’. Very haunting and dark. I also liked the album cover too… I prefer that album over any of her albums to date.

    • Keri Qween July 11, 2016

      Anti is definitely one of her top 3 albums. She showed growth. That’s what a real artist is supposed to do. I respect her for not doing just another big pop era for the numbers.. Even though we know she could’ve easily had another Loud era.

    • Annalise July 11, 2016

      I thought you stanned Mariah sis. What kind of sellout weakass phaag lets a bunch of internet bullies force him into fake-stanning for someone (especially since you referred to Rihanna as ‘Coconut Girl’ under your EcoliLamb account). I can-NOT!

      • RihNavy July 11, 2016

        LOL! David will probably delete this comment too. But KIIII! LMAOOO

      • What Now July 11, 2016

        KIII. ?

  3. JDEK July 11, 2016

    She really came into her own on anti she literally changed the pop girl formula and created something breathtaking. Anti by far hast to be her best album yet. I’m hoping she gives us more creative visuals such as this.#keepwining #popicon #legendinthemaking

  4. JDEK July 11, 2016

    Why is this ciadamsapple stan trying it doe?? Cilessor can’t sing
    can’t book a stage
    can’t gain relevance unless she’s f*cking d list rappers or dl football players
    can’t sell an album
    and to top it all she can’t chart.
    the only thing she knows how to do is flop and serve me adams apple with a side of broad shoulders

    • #JACKIE July 11, 2016

      I asked a simple question. Where did I “try it”? Stay pressed.

  5. Queen July 11, 2016

    Lately Rihanna doesn’t look as great as she used to. It seems like her looks are fading too.

    • JDEK July 11, 2016

      How many copies did jackie sell again?

  6. Queen July 11, 2016

    Lately Rihanna doesn’t look as great as she used to. It seems like her looks are fading too just like her pathetic career.

    • JDEK July 11, 2016

      the career cimaphrodite never had…

  7. surprise..dec.2013 July 11, 2016

    Good for her..she made 75 million between the counting dates by Forbes which ended on may 21st.

  8. Merril Owns July 11, 2016

    Love this song.

    Check out new artist Pleigher soundcloud.com/pleigher

  9. S****** Blonde July 11, 2016

    She’s so beautiful, there’s something about her that attract people, I can’t explain it but it’s something magnetic, she’s blessed in one way or another, reminds me of Madonna, very hated but no one can’t deny her power over the masses.

    • RihNavy July 11, 2016

      Paul, pls.

  10. Annalise July 11, 2016

    DEATH I’m just surprised that @CRACKIE hasn’t brought out his MariahTheLegend troll account. Dumb phaag stays exposing itself ?????

    http://tinypic.com/r/2s7cnlu/9

    • RihNavy July 11, 2016

      LMFAOODHDGWKDBEJJS!!! SIS I’M GAGGING!

    • #JACKIE July 11, 2016

      DEATH at you being so pressed to screen shot a random comment that I didn’t even post. You’re calling me a troll yet you kii kii with the biggest troll on here (RihGayvy). ?

      • RihNavy July 11, 2016

        Didn’t Annalise already tell you to watch wtf you say to her?! Don’t WORRY about who she kii’s with she’s GROWN and she can laugh at whatever she wants heaux. Now I’d keep it cute if I were you sis. Cause she has more receipts.

      • Annalise July 11, 2016

        LMAO BYE @Wrosy3/Rosebud/CRACKIE.

      • #JACKIE July 11, 2016

        CRINE at your minion addressing me. If you’re gonna call out a so-called troll, don’t kii kii with one.
        ANYWAY…

        Hey David/Rashad, gather up your numerous usernames and meet me on the Rita Ora post! I’ll be waiting for my name to be changed too. Hopefully you’ll change it to Annalise this time.?

      • Annalise July 11, 2016

        uffgeggegehuehuehhue!!! @Crackie plzzzzz! You’re telling me not to kii-kii with trolls even though you kii-kii with @Mildew who has been exposed multiple times? Practice what you preach boo. And DEATH at you praying your name will be changed to mine. You’re so pathetic you’ll probably deliberately post under my name. LMAOOOO!

      • #JACKIE July 11, 2016

        Honey I don’t need to use anyone else’s name but MINE. ?
        I don’t even use Molly sis, but you’re constantly kii kii’ing with a b**** who even trolled as YOU at one point. At least Molly never used my name kii. Weak ass h***!

      • Annalise July 11, 2016

        I keep dismissing your weak ass, and yet you keep running back for attention. BYE HEAUX! And not the ‘Molly never used my name’ BS. Sis we all know you’re the SAME PERSON!

      • #JACKIE July 11, 2016

        One minute I’m Molly, the next I’m not, then one minute I’m FC/JC make up your mind sis. Stop watching my every move ugly. Dismissing me, but screen shotting a random comment. Kii lies you tell b****.

      • Annalise July 11, 2016

        I’ve NEVER said you were JanetCiara B*tch *in my K.Michelle voice* Don’chu eva LYE on me!!! The main person I’ve called you is @Mildew. But then again, you also like to troll as Sherry , DatRihannaReign & Wrosy3 sometimes KIII so at this point i’ve lost count.
        __
        FYI B**** I will call you out whenever I want, and dismiss you whenever I want. You’re a puppy tbh, whenever I throw a bone you come running. GOOD BOY!!!

      • #JACKIE July 11, 2016

        But you have time to screen shot random comments? Sis everything you just said is NULL and VOID. You’re PRESSEDT. Kii. I wish I would take time out of my lovely day to screen shot a lifeless bum b**** such as yourself. ?

      • Annalise July 11, 2016

        You’re so boring. Even dragging you is boring at this moment. How bout you kiss my ass?!

  11. Grande the Way July 11, 2016

    TGJ made a good point. Anti is Rihanna’s best overall body of work. It really is a shame that a terrible roll out campaign casted a shadow on the album.

  12. HailLegendBeysus July 11, 2016

    SCREAMING!!!! Not another one of Jackie’s troll accounts being exposed!!!

    • #JACKIE July 11, 2016

      Girl bye wasn’t s*** exposed but David’s pressedtness. AND IM STILL HERE sis! What gravatarless nobody will my name be changed to next? ?

  13. ow Reddish tran ivy blokz Need UK timely Ukuyikiji July 11, 2016

    Nice

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