SZA is striking while the iron is hot and what’s more scorching than her latest single ‘I Hate U’?
The much-loved jam was essentially fan-demanded after being teased as part of a collection of tracks the singer unlocked on SoundCloud over the summer.
As fate would have it, the cut quickly garnered traction and was eventually released in full last month. Upon its official release, the song rocketed straight into the top 10 of the Billboard Hot 100.
With its popularity soaring, SZA is seizing the moment by readying a compelling visual concept.
The TDE star enlisted revered actor LaKeith Stanfield to appear in a special visualizer.
A phone exchange between the pair is the center of the narrative and SZA has touted the Jack Begert-directed clip as “Part 1.”
Check it out below…
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We don’t need a video for that super short song. It will be just as disappointing as The Weekend video. Still mad at that waste of my eyes.
She’s so boring like f l o p m a n I 💅🏾 No flavor at all.
Love that song.