Just 3 years after bursting onto the scene with her now-Gold certified debut album, ‘Queen of Da Souf,‘ rapstress Latto (born Alyssa Stephens) has amassed an endorsement portfolio that’s easily the envy of artists who have many times her tenure.

In addition to counting big names like Sprite, Burger King, and Wingstop among the brands she’s represented, the GRAMMY nominee most recently made headlines for partnering with HALLS for their ‘Rapper Wrote This Wrapper’ campaign.

Highlighted by limited edition packaging with wrappers featuring ‘pep talks’ written by Stephens that were inspired by some of her biggest hits, the Latto x HALLS Honey Lemon Share Jar (250 ct) launched this week just in time for cold and flu season.

Hop inside to see the official ad that supports its arrival.

In a press statement, Stephens shared her elation about working with the cough drop makers.

“Working with HALLS has been an incredible experience,” said Latto. “HALLS has always been my go-to when my throat is irritated and the pep talks on the wrappers provide lighthearted emotional relief when I’m not feeling my best. Fans are always on the lookout for what lyrics I’m working on and what’s coming next for me – which is why I can’t wait for people to check out my new lines on the limited-edition wrappers, and I hope they can help make someone’s day a little brighter.”

Click PLAY on the video above to see the ad.

Your thoughts?