Keep your friends close and your competition closer.

At least that’s the mind-set Rihanna must have employed last night in London when she ran into “chart rival” Rita Ora. The pair crossed paths en route to Jay-Z and Kanye West‘s ‘Watch The Throne Tour’ at the O2 Arena, and as per the shot above ol’ RiRi couldn’t keep her hands off the ‘How We Do’ singer. They’d then go on to follow each other on Twitter.

Again, keep your friends close and your competition closer…

Since Ora burst onto the charts earlier this year, the Londoner has been touted (on mass) as Rih’s “replacement”. With good reason, too.

Aged just 22, she’s packing everything her Roc Nation sister is, plus actual vocal talent. What’s more, despite their Nation affiliation, the ladies are in reality signed to rival labels. Hence regardless of any media stirring or their own personal takes on it, they’re entirely each other’s competition – especially with Rita clearly being positioned in Fenty’s “lane” and ironically working it better than her.

Needless to say, it’ll be interesting to see how this plays out.

Your thoughts?

Kreayshawn is back!

One year after launching the viral hit ‘Gucci Gucci‘, the Bay belle serves ‘Breakfast’, the latest cut from her debut LP ‘Something About Kreay‘.

Featuring ‘Beez In The Trap’ spitter 2 Chainz, the upbeat number will welcome its video Monday, but until then- listen below…

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The Voice UK continued in spectacular fashion tonight, with the latest episode of the Live Shows.

Check out highlights from the hotly anticipated show on our sister site – That Grape Juice TV.

Click here to watch The Voice UK!

It was all going so well…

Chris Brown unmasked the cover for the deluxe version of his ‘Fortune’ LP today. And yes, we gasped (then laughed) just like you did.

Having served up a solid array of pre-release singles (such as ‘Turn Up The Music’ and co), we’re uber rooting for Breezy. But if this isn’t a Photoshop fail, we’re not sure what is. We’ll stick with the original, thanks.

‘Fortune’ hits stores on July 3rd.

Your thoughts?

Roc Nation‘s no stone unturned approach for the launch of Rita Ora may have yielded a #1 in the UK and a budding smash in the US, yet that hasn’t stopped their train from charging on. Full-speed.

The 22 year old’s latest stop? Our good friends over at SBTV. There, Rihanna‘s recurring nightmare showed why she’s that and so much more.

Peep the performance after the jump…

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As earlier reported, the New York stop of Lil Kim‘s ‘Return of The Queen Tour’ served up Rap royalty in earnest.

Watch as Kim, Missy Elliott, and Eve rock out to ‘Hot Boyz’ below…

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Universal Music has much cause to celebrate this year- well, at least on a financial tip.

Enjoying a revenue boost of 9.1% since last year, the Group’s parent company Vivendi has attributed to its success to Pop god Madonna and Rap idol Nicki Minaj.

Find out why below…

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Greatness lives forever! Alas, so will the late great Whitney Houston.

The promotional machine for the diva’s last ever movie ‘Sparkle’ is revving up ahead of the film’s August release. Hence, in news that is sure to delight the legions of fans eager for new material, The Voice’s final recorded track has been ascribed a premiere date.

Find out when you can listen to new Whitney after the jump…

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She may not have much of one, yet Cheryl Cole is gearing up to perform on The Voice (UK).

Details after the jump…

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Tomorrow night’s Billboard Music Awards may bring with it the first US performance of Nelly Furtado‘s ‘Big Hoops (Bigger The Better)’, yet the ecelectic singer treated fans in the UK to the first televised showing of the comeback cut.

Taking front, stage, centre on Channel 4’s Alan Carr Chatty Man last night, Furtado rocked the house. Peep her performance after the jump…

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The last two years have seen female Rap pioneer Lil Kim become synomous with the words “beef” and “Nicki Minaj”. It’s a fact undeniable regardless of one’s take on her “pay homage” charge.

However, the pint-sized star proved last night she can get along with her fellow femcee’s.

The 37 year’s ‘Return of The Queen Tour’ rolled into her hometown of New York , packing with it a number of surprises. Most notable? The appearance of Rap icons Missy Elliott and Eve – who joined Kim onstage to perform.

See it’s instances like this which warm us towards Kim. Perhaps if she’s apportion more time on the music, collaborations, and the like , instead of petty beef, she’d be in a better predicament.

In any case, peep more from the Paradise Theater show below…

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This week’s That Grape Juice Cover Star is Famous. Watch the New York native take on Justin Bieber‘s latest smash ‘Boyfriend’ below:

How refreshing is it to hear a Bieber cut with authentic R&B garnish? Good stuff.

For more on Famous, check out his Youtube page

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Want to be featured on That Grape Juice’s ‘Cover Star’? Drop an email to sam@thatgrapejuice.net

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Your thoughts?