Not even the combined forces of Beyonce, Cardi B, Megan Thee Stallion, Taylor Swift, Dua Lipa, and Billie Eilish were enough to save this year’s Grammys from failing to attract viewers.
Early Nielsen ratings reports indicate a low tune-in for the Trevor Noah-hosted affair, which aired live Sunday night (March 14).
Indeed, despite boasting a slew of historic highs and unprecedented wins, the 63rd edition of music’s biggest night courted its lowest viewership figures ever – over 50% less than last year’s.
More inside: