‘Universal Music Group’ has set its sights on ‘YouTube’ to find its next batch of rising stars, it has emerged today.

Indeed, after discovering the likes of Justin Bieber on the outlet, the label has launched an initiative to seek out the digital stars of today and turn them into the global stars of tomorrow with the help of Russell Simmons, Brian Robbins and Steve Rifkind.

Good news below…

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R&B’s Estelle fears absolutely nothing in ‘Conqueror’, the first piece put in place of her new LP’s puzzle.

Named ‘True Romance‘, the November 4th release follows the singer’s split from ‘Atlantic’ records, boasting songs recorded as she continues to embark on an independent journey.

The first? ‘Conqueror‘, whose video is now available to peep right here on That Grape Juice!

An inspirational story below…

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Still yet to soar above ‘Young Money’s walls is R&B singer Shanell, perched on the sidelines while the likes of Nicki Minaj, Drake and Tyga continue to break ground both home and away.

However, Shanell may soon find that changing with the release of her new EP ‘Nobody’s Bitch 2‘, hosted by ‘The Breakfast Club’s Angela Yee and featuring Trina, Yo Gotti and her sister D.Woods, formerly of Danity Kane.

Check it out below!

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Mariah Carey seemingly vanished when her album, ‘Me. I Am…Mariah. The Elusive Chanteuse’, did the same on the charts upon its release back in May.

Naturally, the diva’s unexplained absence from the spotlight led many to believe that the plug had been pulled on the disaster campaign. After all, if no one’s buying, then no one’s making money. And if the latter isn’t occurring, then labels won’t spend. Point, blank, period.

However, the singer’s fans needn’t fret. For, according to Mimi, there’s more to come.

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It’s finally here!

After weeks of being teased by the ‘Universal’ pair, August Alsina and Nicki Minaj finally release the remix to the ‘Testimony‘s singer’s song ‘No Love’!

Pulled from his debut album, ‘Love‘s remix marks the latest jam to be reworked by Minaj, who uses the jam to build momentum for her third studio LP, ‘The Pink Print’, reportedly due out in the Fall.c

Check it out below…

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R&B newcomer Tinashe turned all the way up today on ‘The Wendy Williams Show’.

Currently riding the wave of success with breakout hit ‘2 On’, the 21 year old thrilled with one of her first televised performances of the track (which is lifted from debut album ‘Aquarius’, due September).

How did she fare? Find out below…

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July 22nd marks the spot for ‘Nobody’s Smiling‘, the socially-charged new album from Def Jam‘s Common.

Penned in response to the ongoing violence taking place in the city of Chicago, the album unlocked its latest number today…‘Real‘, featuring Elijah Blake.

Should one want the cut on the LP, they need look no further than track #8, where it housed. However, if you can’t wait until its release, listen to the cut in full, below!

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‘Real Housewives of Atlanta’ actress Kenya Moore was one of a few ‘Housewives’ to take to Vegas’ ‘Caesar’s Palace’ for a fun-filled promotional appearance in support of the series.

There, as ‘Bravo’ gears up to shoot the show’s seventh season, the ‘Atlanta’ star suffered her latest low, when gravity- standing in for Porsha Williams-pulled her to the ground as she walked the runway!

Watch her fall and its epic comeback below!

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Congratulations are in order for R&B newcomer Tinashe today, who now reigns supreme on ‘Rhythmic’ radio with her infectious single ‘2 On’!

Why the bop will now become unavoidable on Urban radio?

Good news below…

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Despite hitting a commercial iceberg with recent album ‘Yeezus’, rapper Kanye West remains one of Hip-Hop’s most titanic forces.

As such, anticipation for his follow-up project is at fever-pitch and looks set to intensify after his revelation today about its lead single.

Details after the jump…

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B.o.B teams up with Mila J to release his ‘So What‘ visual today, lifting it from the ‘No Genre Pt 2.‘

Dropping as the LA beauty whips up bangers for her forthcoming ‘M.I.LA‘ EP, the video precedes the release of ‘Champion‘, which features on said EP and packs a verse from B!

Check ’em out below…

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The countdown continued for Beyonce‘s HBO mini-series ‘Beyoncex10’ last night.

Aptly titled, ten performances from the diva’s recently wrapped ‘Mrs Carter Show’ have been awarded a coveted slot on the network’s schedule – and air in the five minutes before each new episode of ‘True Blood’.

The latest to wow the masses? King B’s high octane showing of ‘Get Me Bodied’ from 2006’s ‘B’Day’.

All the action below…

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