Though many a publicist would have the world believe otherwise, $0.99 singles have and will never hold more weight than $9.99 albums.
Alas, with many a ‘Hot 100′ regular struggling to move the albums their #1 singles are pulled from, record labels oft reach for the stars when window dressing the commercial failures of their microwave Pop purveyors.
Fortunately for ‘Interscope‘, they’ll be faced with no such task when handling Lana Del Rey’s ‘Ultraviolence‘, now on course to rock the ‘Billboard 200′ with an opening week figure set to put many a Pop princess to shame!
Hits Daily Double announce:
The three-way battle for #1 on the HITS Album Sales Chart the week after next is beginning to sort itself out.At this point, industry forecasters are predicting a debut for Interscope’s Lana Del Rey in the 175-200k range, with Capitol’s Sam Smith in the 125-150k range andWarner Bros.’ Linkin Park around 100k. Following up her platinum 2012 album (which debuted with 77k and has moved 1.04m RTD), Lana is currently #8 atiTunes with new set Ultraviolence. She leads without radio but has a rabid fan base, a substantial social-media presence and comes off her biggest U.S. tour to date.
Indeed, without the benefit of a hit single or any major radio commitments, Rey is now on course to move anything between 175,000 to 200,000 units once ‘Violence’ hits stores on June 13th.
Cementing her status as an albums seller, Rey’s fan base are set to arm her with sales that’ll see her stand a healthy chance of nabbing the US #1 spot, even after failing to capture audiences with its lead single ‘West Coast.’
It would seem, that much like ‘Blow’ belle Beyonce, Rey has garnered a fan base who’d sooner support a complete body of work than stand alone singles.
So, let us know…