With 15 years of chart success under her belt, Beyonce has proven that she’s skilled at adapting to the times.
And if there was ever any doubt, it was dispelled moments ago.
For, the superstar singer has made a major splash over at VEVO.
Details on the important move below…
Today the 33-year-old unleashed every single video from her blockbuster visual album on the digital platform; a move which comes as she finally shared the LP’s complete tracklist (and not just the singles) on Spotify.
“Why is this significant?”, one may wonder.
Well, in light of recent changes to Billboard’s album counting equation, streams – as from next week’s tally – will begin to count towards an LP’s US sales and placing on the Billboard 200.
As we reported, 1500 streams of a song from a project will count as 1 unit to add to the physical and digital sales of its parent album. The step, according to insiders, is designed to better reflect how music is consumed in the modern marketplace.
Viewed this way, Team Bey have made a genius move by embracing the changes (regardless of how ridiculous the said tweaks are). Because, with the Platinum Edition of the surprise project in stores today, the mix of sales and streams likely means the critically acclaimed is likely to re-open to great numbers next week.
Oh the joys of being an act that people not only want to watch, but also buy too!