It’s been quite the journey for Tinashe and new album ‘Joyride.’
Announced way back in 2015, the project was subject to several false-starts and abandoned launch singles.
Fast forward to this week and the LP finally landed in stores after a “tringle” was rolled out ahead of its release (see: ‘No Drama,’ ‘Faded Love,’ and ‘Me So Bad’ respectively).
After all the pre-roll-out hoopla, what are the album’s numbers looking like?
The answer awaits below…
According to Hits Daily Double, ‘Joyride’ is set to open with the following:
[Sales Plus Streaming]
While the SPS figure tallies with other releases in the Urban arena, those pure sales are horrible. There really is no way around it.
If the set is to have any legs, she’ll need to establish a hit from it quick.
But with these numbers, one has to wonder how viable extra pushing actually is.
Whatever happens, there’s no denying Tinashe’s talent and tenacity. So, here’s to hoping she lands on her feet – in one capacity or another.