It’s here! Taylor Swift has unleashed new LP, ‘Lover.’
Issued as the Pop titan’s seventh studio album, the highly anticipated effort serves as the first fruit of her new pact with Republic Records (one which sees the release also become the first she owns the masters to). Ownership has been a hot topic in TaylorVille of late, following a much-publicized spat with Scooter Braun. As we reported here, Braun dominated headlines thanks to a dramatized purchase of her back-catalogue as part of a broader acquisition of her former label Big Machine. Swift has adamantly maintained she wasn’t given the opportunity to bid on her own life’s work. And, while she’s hit the newswire after sharing her combat plan, the entire episode has upped the stakes for ‘Lover’ – which is preceded by singles ‘ME!,’ ‘You Need To Calm Down,’ and its title track – with the key question being if it can match the slay of its predecessors (most of which premiered with sales of a million plus domestically).
Strategically, Swift has mounted a titan-sized campaign to ensure the album delivers (including partnerships with Target, Amazon, and Spotify). But, as ever, it’s the music that’s the core component.
Give it a spin below and let us know if it hits the mark…
Not a Taylor fan but Smart Career moves as far as staying relevant and reinvention and maintaining white privilege along with Ed Sheeren
FORMATION TOUR VS ANTI TOUR
HIGHEST grossing showS for anti Tour is grossed LESS than the Lowest single SHOW (not shows which would include an encore)
Formation Stadium show in Zürich: $2,980,000
Rihsceduled highest Grossing Anti tour Stop… 2 Barcleys Arena Shows combined Gross:
Beyoncé has 3 ugly kids. That’s terrible enough.
How can you come for kids ? Really ?
Lowest Grossing Show
Rihanna highest Grossing Anti Stop…
2 Barcleys Arena Shows combined Gross:
Poor Rih even had to cancel and reschedule a few shows. Anti Tour grossed less than $80 mill… PATHETIC in this day and age especially with CHEAP tickets very few sold out shows
meanwhile Formation tour was 100% SOLD OUT!
Girl don’t hate on Riri. Leave her fenty beauty alone. We all know that Beyonce is better and stronger on Tour and album sales. There’s no question on that.
Beyonce is on superior Tour level joining Adele, Britney, Gaga, Pink, Taylor and Madonna
The other strong black chick before that is strong in tour is no other than the legendary Tina Turner, Janet Jackson and Whitney Houston
Beyoncé and album sales on the same sentence?
You’re overreaching! She don’t sell albuns anymore matter of fact all her albums since 4 (included) had trouble selling in the us!
Best song is False God by far ? She’s on her Sade with that one! ?? Cornelia Street reminds me of 1989 for real…at least she still has her charms, but the whole album isn’t for me…and compared to 1989, GIRL lol…but False God tho ?
Now this is what u call an ALBUM, beyonce take note. She has no number 1 on this album so far, but watch this album sell a million first week. Taylor swift releasing an album is an event. So much excitement, even people who don’t like her will still buy the album just to see what she’s singing about.
If the album flops ( it can never flop) the swifties wouldn’t deny the album unlike the beehive. 3 flop albums from beyonce and u guys have denied all 3 albums.
Why are you making this about Beyoncé? Beyoncé is minding her business dealing with Jay-Z and his foolish NFL decision. You think she’s worried about Taylor’s album? No, darling.
It is actully a good album but it is no 1989 or Red but way better than Reputation
I actually think “Reputation” was a better album…and I didn’t like that album. “Hands Tied” alone s***s on this album.
It’s a no from me, dog.