Meghan Trainor has one eye on the future and the other in the past.
For, as she sharpens her creative tools to carve out a new lane for herself in Pop music the entertainer is revealing that changing trends in the music industry and her label’s supposed inability to keep up with them are to blame for the problems she faced in the past.
Read her words below…
Her new record ‘Treat Myself’ lands on January 31st and was supported by an interview she gave to Billboard. In it, she explained that the commercial return of Hip-Hop and R&B spelled trouble for Pop singer/songwriters like her who were now being forced to compete with Top 40 hits launched by the likes of Cardi B, Roddy Rich and Da Baby.
An excerpt from the interview reads…
Following the viral success of “All About That Bass,” she says, “I was told to my face, ‘You’re going to be a one-hit wonder.’ ” Instead, she focused on her songwriting and went on to collect five more top 20 Hot 100 hits as well as a Grammy for best new artist in 2016. But when she returned to the studio to rework Treat Myself, however, she realized other writers and producers around her were all struggling to answer the same question: How do you make pop records that feel relevant in an era when hip-hop reigns? “They said, ‘We’re in the same predicament: We don’t know what to do, we don’t know what to write, we don’t know how to stay cool,’ ” says Trainor. “I wrote four albums [of material] because I was adapting to what’s going on in the music industry. I got into such a dark place of, ‘I don’t know how to follow all these rules.’ ”
She now hopes the next decade will see her score meaningful wins.
Of course I want my songs to have a moment again, because I work so hard on them, but if it doesn’t happen, I’m finally at this place where I’m letting go.