Usher is wasting no time driving home his message on powerful new song ‘I Cry.’
For, just a day after releasing the track, the icon took to the stage at ‘Global Goal: Unite for Our Future’ fundraiser to perform it.
Speaking on his rationale for releasing the song, Usher said:
“This song was inspired by wanting to teach my sons that it is ok for a man to feel emotions deeply and to cry. Like many men, I was raised to believe that we have to be “tough” and not show our vulnerability, which I don’t want to teach them. While I was shut in during the pandemic and watching the death of George Floyd, the ongoing slaughter of Black men and women, the protests and the events that unfolded, I became very connected to the wider universal feeling of hopelessness. Like many, I grew increasingly frustrated by how slow things have been to change. I became very depressed thinking about all the sons who have lost their fathers to police brutality, social injustice and violence; the daughters and mothers too. So I returned to this song and realized it was intended for this time, so I finished it and here it is.
Proceeds from ‘I Cry’ are being donated to to LISC (Local Initiatives Support Corporation) in support of Black-owned small businesses and community organizations.
More power to him and Global Citizen too.