Love her or loathe her, one thing that can’t be knocked is Iggy Azalea‘s grand hustle.
Despite virtual absence from radio since 2016, the now-independent diva – thanks to undeniable bops and high quality music videos – continued to be one of the most consistent female rappers in the history of the genre.
That consistency may translate to praise and adoration from her dedicated fan base, affectionately called #Azaleans, but it hasn’t always morphed into commercial acclaim – a truth Azalea took to Twitter over the weekend to suggest isn’t just happenstance.
Friday (April 2), Azalea unveiled her long-awaited new single, ‘Sip It,’ and its accompanying music video (which can be seen here).
The newest release from her forthcoming third studio album, ‘End of an Era,’ the tune served as a musical reunion with her ‘KREAM’ co-star Tyga. Yet, despite the mountain of critical acclaim that rushed the cut upon the drop of its glossy accompanying music video, the femcee took to Twitter to complain it’s not getting its just due.
The “far more controversial videos” comment seen above is suspected to be aimed at Lil Nas X, who topped the site’s trending list last week with his clip for ‘Call Me By My Name’ (which featured pole dancing, sacrilegious themes, and a scene of the singer-rapper giving Satan a lap dance).
At writing, Iggy’s YouTube clip has amassed approximately 2.5 million views but the video streaming platform has yet to respond to her accusation of stifling its exposure.
This isn’t the first time Iggy Iggz made headlines for taking on the industry.
In 2019, the ‘Fancy’ hitmaker waxed honest about how she didn’t exactly fancy Spotify’s alleged mistreatment of her ‘In My Defense’ single, ‘Sally Walker.’
Click here to revisit her lengthy diss of the streaming giant.