Taylor Swift stands tall on this week’s incarnation of the Billboard 200 album chart with ‘Evermore.’
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The Pop titan climbs from #74-#1 on the coveted count fueled by sales of 202,000 equivalent album units. Of that sum, 192,000 were pure sales.
Serving as a 1,709% increase, one of the primary drivers for the boost was the record-breaking vinyl sales (102,000), signed CDs, and a discount applied to the digital incarnation of the album.
‘Evermore’ sees Swift best her own record of delivering the highest sales week of 2021. Prior to now, ‘Fearless (Taylor’s Version)’ held the record with 179,000 sold in its first week.
Registering its fourth nonconsecutive week at the top, ‘Evermore’ lifts Swift’s cumulative total weeks at the summit of the Billboard 200 (across all of her #1 albums) to 53 weeks.
As a result, she powers past the tie she had with Garth Brooks (52 weeks) to become the act with the third most weeks at #1. Only The Beatles and Elvis Presley have more with 132 and 67 respectively.
Swift said of the achievement:
“This one hit me hard. I’m so in my feelings (more so than usual!) over what you all did here for evermore. Blown away by how much you care, and how long we’ve been caring about each other. Love you, so very much.”