From The Vault invites you back to the summer of 2008, a year which brought with it Danity Kane‘s ‘Bad Girl’ – the group’s last single to-date as a quintet.
Helmed by Danja – the hitmaker behind Britney Spears’ stellar ‘Blackout’ album – the song was serviced as the band’s second single from sophomore effort ‘Welcome To The Dollhouse.’ Its frenetic electro-pop production was elevated even more by a guest verse from Rap queen Missy Elliott.
Directed by Erik White, the video boasted a graphic novel aesthetic and – as stated in the song -it saw the girls transform into their badass alter egos whenever the red light comes on.
The visual was choreographed by Gil Duldulao, who is also Janet Jackson’s longest working creative director and choreographer. Elliott also featured on the clip.
Still, all of this wasn’t enough to secure the track a Hot 100 placing, instead peaking at #10 on the Bubbling Under Hot 100.
As was a constant in the “Danity Kane” narrative, this track had never received the push it should have in order to become a hit and ended up becoming the last time we would see all five original members in a video together.
Over a decade later, it still stings to think about what could have been. With top-notch music, a killer creative team and epic performance skills, DK were equipped with everything to become one of the biggest bands in the world. All except the support of the team behind them. Ironically.
Whether the ladies decide to reunite as DK5, DK4 or DK3, we’ll always have a soft spot for them, if only for everything they were able to achieve in so little time and with all the odds against them.
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This was such a bop! This whole album was such a bop! But diddy pissed me OFF! All of their videos looked cheap. These wigs were on the level of Tyler Perry’s. Sigh. I’m sure his new band on the remake of making the band will have the same fate as Danity Kane and Day26 (2 albums, 2 singles, 2 cheap videos, diddy will be featured on at least one song, etc). I miss the original Danity Kane ?????
Same thing I said. Every single one of their videos look cheap. Which is so crazy because they had great songs on their album plus they used to sell well, so I can’t understand why their careers weren’t pushed more.
I don’t think diddy wanted any of his artists to become bigger stars than him. I think it’s an ego thing with him. I can’t wait to see the new making the band because you know they’ll end up just like Danity Kane
What could have/should have been with them… smh. They were definitely robbed… they were headed for greatness for sure. I remember how I couldn’t even find their first album when I was searching for it at the store bc places weren’t even shipped enough copies. The label never planned on them really making a mark but they had the support and people were really checking for them
This album and singles were so poorly dealt. I can’t understand for the life of me why all their videos and single choices were so horrible.
Damage was the real s***
PCD >>>> DK. PCD sold more records, more hit singles, More stunning music videos, more international global success, less drama (Nicole is the only drama mama).
This could’ve and should’ve been a HIT! https://youtu.be/TzyYbtwtKgc
These legends!!! Ugh they had so much to prove and so much potential to be the greatest!!