These days it as important to build a brand on all platforms.
John Legend has mastered the art of hit making music, and is now about to take the small screen by storm, sealing the deal for a new series on WGN America titled ‘Underground’ under his Get Lifted production banner.
WGN America announced:
“We are thrilled that John Legend will lend his impressive talents to ‘Underground,’ a story that chronicles the compelling journey of brave individuals whose fight for freedom still inspires us today, we look forward to John, Mike and Ty’s creative imprint on this series that we believe will be both provocative and captivating.”
Underground will star Jurnee Smollett-Bell, Jessica de Gouw, Christopher Meloni, Aldis Hodge, and Aloni Miller. The show will follow a group of slaves who plot to escape from a plantation in Georgia travelling 600 miles to their freedom, who is guided by an abolitionist duo who run a station on the Underground Railroad.
The show is set to air in 2016.
Hats off to John for building beyond the music.