Ciara is booked and busy and continues along that trajectory with Dove.
The GRAMMY winner has teamed with the beauty giant for a special campaign to help reduce skin-related insecurities so women feel they have nothing to hide.
And together, they’ve drawn on a well-known song to drive home their message.
CiCi flips the ‘The Hokey Pokey’ into a “super turnt up” bop.
With the original track encouraging the masses to move their body in and out (similar to how women often hide areas of themselves they feel most self-conscious about), the new incarnation empowers women to show off their skin with confidence.
With a little help from the superstar, folks are called on to “Drop Your Skinhibitions.”
Watch below…
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