As Rap’s reigning Queen and Pop culture’s most exciting debutante, Nicki Minaj and her ‘worth’ as an artist has never been higher.

So high, the likes of MAC, Adidas and Pepsi have all enlisted the MC to front their respective campaigns, hoping to capitalize on her slow but sure ascent to ‘household name’ status.

Now peep behind the scenes  footage from her recent ad with Pepsi by way The Insider. Footage, which sees her credit chart rival Beyonce as inspiration behind the deal.

Watch below…

(more…)

As the latest member of Rick Ross’ ‘Maybach Music‘ group, today saw the release of Omarion‘s first music video under Ross’ leadership, for the single ‘Let’s Talk‘.

Lifted from the upcoming release ‘Self Made Vol 2‘, the budget  ‘blacked out’ clip features Mr.B2K in the company of his new found boss and a troupe of scantily clad tabloid hopefuls.

Watch below…

(more…)

American Idol just gave ‘J.Lo’ fans one more reason to tune into tonight’s episode.

For today, Island Records confirmed the debut of a brand spanking new single from the star, weeks before she kicks off her long awaited world tour.

Details below…

(more…)

After serving up the ball of fierceness that was the ‘Bombs’ video, Dawn Richard looks poised to have tongues a-wagging once again with the clip for her latest single ‘Automatic’. Case, point, these newly released stills from the song’s accompanying video.

The cut is the latest to be lifted from the former Danity Kane member’s ‘Armor On’ EP – which was released in March to critical acclaim.

Peep more pics below…

(more…)

Justin Bieber fever swept through The Ellen Degeneres Show today.

Taking front, stage, centre, the 18 year old served up a performance of current smash ‘Boyfriend’.

How did he fair live with the cut (the first to be lifted from his ‘Believe’ LP)? The answer awaits after the jump…

(more…)

With the American Idol finish line in full view, favourite Jessica Sanchez continues show why she’s already being hailed as the one to beat in tonight’s season finale.

Watch as she soars with Whitney Houston‘s ‘I Have Nothing’ above, and ‘Change Nothing’.

American Idol  concludes tonight. Does Jessica have your vote?

Your thoughts?

Unfortunately for Beyonce, this year has seen many of the stars she grew up idolizing pass away.

Indeed, as if  the deaths of  Etta James, Donna Summer and Whitney Houston weren’t enough to accept, this week saw the passing of Bee Gees icon Robin Gibb, after a long battle with cancer.

Now, 12 years after covering the group’s hit song ‘Emotions‘, the singer has honored him by way of a letter.

Read below…

(more…)

Season 5 of The Game continued tonight on BET.

Serving up a heavy dose of drama, comedy, and sexy, this series looks set to be its best yet!

Check out episode 20 of the smash hit sitcom below. Melanie, Derwin, Tasha, Malik, and co are back! Singer Brandy also stars.

(more…)

‘Celebrate’ may serve as the final song Whitney Houston recorded, yet it’s thankfully not the last of her new material.

Today ushered in with it the premiere of Houston’s titillating take on ‘His Eye Is On The Sparrow’ from the ‘Sparkle’ soundtrack.

Indeed, it was her performance of this very song while filming the movie (due August 17th), that had the cast and crew in floods of tears.

Can it evoke a similar reaction in recorded form? The answer awaits after the jump…

(more…)

Surely on recovery road, ‘In My Head’ hitmaker Jason Derulo is still regularly heading to the studio to put the finishing touches on his forthcoming album ‘Undefeated’.  Set to follow the critically acclaimed ‘Future History’, Derulo has hit headlines recently more for his near-paralyzing neck injury and relationship with Jordin Sparks than his own hits.

A recent partnership with Coca Cola may be set to change that…

Taking to American Idol to debut his latest, fan written single ‘Undefeated’, the song undoubtedly takes on double meaning for Derulo.  Get into the track below and sound off:

(more…)

Love them or hate them, Reality TV stars are hot property in today’s world- turning otherwise fame seeking hopefuls  into multi-media darlings.

So, in honor of their impact, VIBE called on Atlanta’s Kandi Burruss, Basketball ‘wife’ Evelyn Lozada, Love & Hip Hop star Chrissy Lampkin and Braxton sister Tamar for their June/July 2012 SEXY ISSUE.

Peep excerpts from their spread before it hits news stands below:

VIBE: Star Jones started a petition,lashing out against women and violence on reality TV. What’s your reaction?
Evelyn: [Bursts into laughter] I think she’s going to have to get a whole lot of names. Actually, I like the petition and I like the controversy because I’ve learned controversy is good.

But I think she’s irrelevant. And she’s using our coattails to get relevant again. Nobody gives a f*ck about her.

Do any of you see yourselves as role models?

Chrissy: I guess if somebody is afraid to speak their mind and wanna stand up for themselves, then yes. I want people to realize that they can have whatever they want.

You can be respected in your relationship exactly the way you want to be. It’s up to you to go get it.

Some of the stuff is a little heavy, but you’re not going to be exposed to crazy situations in life just by watching reality TV. You can go to the corner store and see crazy shit going on. You can go to school and see crazy shit.Don’t put it all on me.

Kandi: You would never imagine how many people come up to me on the street: “How could you be a part of that? It’s a disgrace to Black people.” I’m on a show called Real Housewives and I’m not married so I guess I represent single mothers out there who are handling their business and trying to take things to the next level.

So when people say, “You shouldn’t be on the show, it’s like, “Well, who do you want to go on there? More people you don’t like?”

So you’re saying the producers orchestrated the violence?

Chrissy: Absolutely. They would go as far as telling the new girl, “Chrissy thinks she’s Queen Bee around here so we need you to step up because nobody here has a strong enough personality.

We need you to shut it down.” They were feeding people this negative energy from the door. I have no reason to lie.

Source.

Your thoughts?

We asked and boy, did you answer.  With a whopping total of over 80,000 votes, the faithful fans of Destiny’s Child, SWV, TLC, and more replied in groves to support their favorites in this showdown.  One of our best yet, we asked ‘who’s the greatest girl group to ever do it’?  In arenas of harmony, influence, and more, you voiced your opinion on who’s who of girl groups.

Sparking quite the debate, did the girl group blueprint The Supremes reign supreme over polls or did the listings see En Vogue victorious?

Without further adieu, the results of the tight race to choose the greatest girl group await:

(more…)