Normani and Sam Smith have done it.
Proving that slow and steady can indeed win the race, the pair’s single ‘Dancing With A Stranger’ (which was unleashed in January) has grinded its way into the coveted top 10 of the Billboard Hot 100.Array
Dive below for details…
On this week’s tally, the hypnotic hit officially became a top ten hit after jumping from #12-#7.
So what powered the surge during this tracking week?
A consistent radio slayer, ‘Dancing’ enjoyed a 15% increase in spins, bringing its multi-format audience to a whopping 84.1 million.
It also racked up 12,000 digital downloads in the US and was streamed 16.1 million Stateside too.
The feat sees the song become Normani’s highest charting solo effort to date; it’s also notably her second overall stay within the top ten as a solo act, with last year’s Khalid collab ‘Love Lies’ preceding. That song, which was also a steady burner, peaked at #9.
Overall, it’s the starlet’s third appearance in the top 10 when factoring in Fifth Harmony’s 2016 smash ‘Work From Home’ (#4).
For Smith, it’s his sixth Hot 100 top 10.
With an eagerly anticipated performance at the Billboard Music Awards on May 1st incoming, higher heights may be in the song’s immediate future.
In any case, regardless of what does or doesn’t happen, the track’s success puts both in amazing positions for their next move.
Normani, who is touring with Ariana Grande, sees her solo launch benefit in earnest, while a bonafide hit no doubt re-cements Smith as a force heading into his third album campaign.
Congrats all round!