From The Vault: Blu Cantrell – ‘Hit ‘Em Up Style (Oops!)’

Published: Sunday 9th Feb 2020 by Joe

From The Vault journeys back to 2001, a year in which newcomer Blu Cantrell was released her debut single ‘Hit ‘Em Up Style (Oops).’ The tune is today’s pick.

Produced and penned by Dallas Austin, ‘Style’ took the then-trend of male bashing anthems to a whole other level.

An instructional manual of sorts, it unpacked a narrative about how ladies should take revenge on cheating baes by making them pay for the damage they’ve done – via the selling of their possessions and emptying their bank accounts.

It was Blu’s biggest hit in the US, peaking at #2 on the Billboard Hot 100. Worldwide, it reached the 12th position in the UK, got to #7 in Canada and #3 in Australia. Additionally, ‘Style’ was nominated for the GRAMMY for Best R&B song in 2002. Not too bad for a debut single.

In the track’s accompanying video, Cantrell’s motive seems to be “shop ‘til you drop.” Indeed, she hits the shopping mall and organizes a yard sale in a bid to squander her trifling boyfriend’s fortune after he did her wrong. When a woman’s fed up, ay.

Almost two decades later, this song is still a genre favorite and rightfully so. With its timeless production and engaging storytelling, it’s an R&B gem that could be released today and still enjoy a successful moment.

Except for monumental worldwide hit ‘Breathe’ two years later, Blu was never really able to return to that level of success and recognition, at least not on home-soil. Anyhow, she delivered a classic for the ages that will surely continue to stand the test of time.

Your thoughts?

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  1. ChocolateBeauty February 9, 2020

    I love Blu’s vocals on this song and voice period! She kind of reminds me of Faith Evans, I think maybe she (Blu Cantrell), might of sung backup for Faith at one point or another…<——-"DON'T QUOTE ME ON THIS" though.💯

  2. D February 9, 2020

    She’s extremely talented. ‘Breathe’ with Sean Paul was a jam. Her strong jaw and blue contact lenses scared me as a child, though.

    • Jay February 9, 2020

      Her face did look like it could’ve used more shaping.

  3. 1988 February 9, 2020

    Timeless message. 🙂

  4. Lmfao_Hoe February 10, 2020

    Yasss lol this use to be the song 😂🤘🏾🖤💯

  5. Sam February 10, 2020

    so sad what happened to her in the end, you dont know what this industry does to someone. Sad, i hope her mental health is better and that shes actually not in trouble.

  6. Steve February 10, 2020

    It’s not just the lyrics. It’s how it was sang with every pain in her fiber . The adlibs at the end … Hey ladies Hey ladies. Wooooah!

  7. The f*** would whitney say February 10, 2020

    You, and Beyonce was mad as hell Jay-Z was f****** her. And named the baby bluuuuuuuuu. Yes blue..haha

    • The f*** would whitney say February 10, 2020

      He gonna try to copyright blue…but what about blue Cantrell

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