In today’s hyper-visual age, there’s a necessity for rising stars to be multi-hyphenate; to be more than just one thing.

This is a memo rapper EROCK is well acquainted with.

Making a name for himself as a model, the Brooklyn bred talent (real name Shawn Sutton) has featured in runway and print campaigns for the likes of Tommy Hilfiger, Ted Baker, Givenchy, Target, and Macy’s. He’s also appeared in music videos for Beyonce (‘Run The World’) and Kelly Rowland (‘Motivation’).

Now, he’s stepping into the spotlight as an artist.

Having cultivated his own unique take on Hip-Hop, EROCK has sewn together a new mixtape christened ’16.’

Speaking on the inspiration for his 16-track set, he says:

“It is my hope to inspire the black youth with dreams whether they be hoop ones or rap ones. Even the nerdy awkward kid that gets picked on. I want to encourage them, not to limit themselves, or give up on success. Always going hard for what you believe in and empowering others to believe. From the projects of your city to Beverly Hills, never lose sight of your goals. Always strive for a way out, even in the face of adversity.”

Take a listen below, where a free download and video for ‘April 16’ also await…

Your thoughts?