Brandy‘s birthed her latest R&B hit courtesy of new single, ‘Baby Mama,’ and the promotional campaign surrounding its launch has been nothing short of immaculate.
Tackling Web, TV, radio, and print in its support, the R&B vet has hit the ground running to trumpet the arrival of the Chance The Rapper-assisted cut.
First rocking ‘Good Morning America’ with the tune’s inaugural live performance last week (as we reported here), B-Rocka continued to rock morning TV Monday (May 11) with another energetic rendition of ‘Mama’ – just a day after Mother’s Day.
Did you miss any of the action? See her visit to CBS’ ‘The Talk’ inside: