At a time when Ciara is busy with marriage and motherhood, we salute one of the R&B star’s most bodacious bops. Her 2006 hit ‘Get Up’ is this week’s From The Vault pick.
Helmed by Jazze Pha and featuring rapper Chamillionaire, ‘Up’ was serviced as a promotional single for dance flick ‘Step Up’ starring couple-to-be Channing Tatum and Jenna Dewan.
A few months later, the track was also included in the singer’s sophomore effort ‘The Evolution’. It quickly became a hit in the US, reaching #7 on the Billboard Hot 100 and giving CiCi her seventh Top 10. Unfortunately, it wasn’t as successful in other countries – due to a lack of promotion.
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For the song’s visual, a newly-brunette Ci went for an “All Black Everything” approach, with she and her dancers reigning supreme over a dark city. Joseph Kahn directed the video which boasted ample special effects. The film’s leading duo make an appearance too.
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We’ll echo this again (and again): Ciara is one of the greatest entertainers of her generation, it’ grating in a way to see her uphill battle to achieve success as easily as she once did. We sincerely hope her next project will be “the one” that finally helps silence the naysayers when it comes to her artistic abilities as well as her chart viability.
The game and lane is Ci’s for the taking. Fingers crossed she plays her cards right.