Scantily clad singer Trey Songz may not see his BET reality show ‘My Moment’ renewed for another season – if it’s latest viewing figures are anything to go by.
Full story after the jump…
After a somewhat promising start back in June, the show’s ratings have dropped to dismal depths – with this week’s episode bringing in an embarrassing 0.461 million viewers (this despite it being aired nationally).
Worse still, the disastrous figures landed the show in last place among all Cable shows on the day of its airing (August 4th).
This will no doubt come as a blow to BET, Songz, and his team – who sources say had been lobbying for another season of ‘My Moment’.
Needless to say this is yet another case, point, example of why not everyone is meant to have a reality show. Similar themed-series’ by the likes Monica and Keyshia Cole excelled largely due to the fact that both artists had established themselves as chartable artists – with their respective shows serving only to further their reach.
With ‘My Moment’, however, it is unavoidably clear from the get-go that the objective is to present Songz as superstar. Yet with only one Gold album to boot (out of three) and a fanbase who appear to be more concerned with what’s in his trousers than his talent (an image Songz cultivated for himself), it’s not surprising to see such plans falling through. Matters aren’t helped by the fact Songz has as much personality as a loaf of bread, either.
Business will have to pick up with the swiftness if ‘My Moment’ isn’t to hit the cutting room floor.