Having swept through the industry with hurricane like ferocity last month, Beyonce is back on her brand hustle.
The megastar glimmers glamour and gold in the newly released commercial for her latest fragrance ‘RISE’.
Available worldwide next month, the scent follows the singer’s record-breaking first effort ‘Heat’ – which continues to melt the competition.
Peep pics below and the Jake Nava directed TV spot itself after the jump…
Via Beyonce Legion:
That said, are we the only ones who half expected a song from King B’s new album to be paired with the visual for maximum exposure? Perhaps it’s an early version? In any case, she looks divine!